Afroeuro Foundation


Culture and Tourism

Tourism stands as a burgeoning and increasingly vital industry in sub-Saharan Africa, emerging as one of the foremost sources of employment and economic growth. Beyond its economic significance, tourism serves as a profound means to connect thousands of travelers with the rich cultural heritage of Africa.

Over the years, AfroEuro has played a pivotal role in this narrative, organizing the esteemed Royal African Durbar—an event that celebrates the remarkable diversity of African culture and fosters a sense of unity and togetherness.

At AfroEuro, our commitment to tourism development extends far beyond attracting tourists; it aims to create a positive and sustainable impact for local communities, businesses, and travelers across Africa. To achieve this vision, we actively promote policies and programs that focus on enhancing the quality of life for local residents without compromising the future well-being of the people in Africa.

Our flagship event, the African Royal African Durbar in The Hague, is a testament to our dedication to celebrating African culture through dance, arts, poetry, and cuisine. This grand occasion serves as a platform to achieve the following objectives:

  1. Strengthen Cultural Experiences: By showcasing the rich tapestry of African cultures, we aim to enhance the cultural experiences of various communities within the municipality, fostering a sense of unity and mutual understanding.
  2. Youth Empowerment and Engagement: The Durbar actively promotes youth empowerment, engagement, and education, offering young individuals opportunities to connect with their heritage and build a brighter future.
  3. Business Promotion and Entrepreneurship: We support African entrepreneurship and products by providing a platform for local businesses to showcase their offerings, fostering economic growth and sustainability.

With a global perspective, AfroEuro Foundation is dedicated to advancing tourism in sub-Saharan Africa as a force for positive change, bridging cultures, and creating lasting prosperity for all involved.